Over the last decade, branding has picked up steam in the nonprofit world. Great branding goes beyond your logo, typography, and color palette, but should also define the personality of your organization through consistent messaging and appropriate word choices.

Did you know ChatGPT and other AI tools can help your nonprofit save time, generate insights, and boost productivity?

We know the people who make a nonprofit run wear a lot of hats. If your title should actually read “Executive Director/Photographer/Social Media Manager/Data Manager” then here are a few FREE tools for nonprofits that will help you take some things off your plate.

Today we’d like to introduce you to Tanya Sloan & Robyn Kelly. Them and their team share their story with us below: Tanya has been in marketing and communications for several years and has focused on social media. After having a career in education, Robyn returned to school to get a second degree in graphic design

January marks two amazingly fun, creative, and successful years of “Loop-ing” around Raleigh and Durham!

Now that you know who you’re talking to, what you want to say, and how you want to say it, the final step in building a marketing plan for your nonprofit is to produce value for your audience.

Whether you’ve never heard of Giving Tuesday before or it’s the highlight of your fundraising calendar, it’s important that your organization has a plan in place for it.

Social media is a cost effective way for nonprofits to get their message out and engage with their supporters. A key component in an effective social media strategy is social listening (monitoring).

Giving is about feeling, rooted in relationship. Nonprofits have to connect with people, and make them feel something— angry, sad, happy, or even inspired in order to grow their impact.

Once you’ve figured out your audience and set marketing goals for your nonprofit, it’s time to start thinking about how to communicate your message.

Since most grants take hours or days to complete, spending some time learning whether you have a chance at funding is a good investment.

Here is a checklist to use when researching a potential grant opportunity.

Once you’ve figured out your audience and set marketing goals for your nonprofit, it’s time to start thinking about how to communicate your message.

Here are a few tips to help make sure you are submitting the best possible grant proposal.

By the time I left my job at the nonprofit I’d worked in for almost five years, I had the answer to “Where do you work?” memorized by heart. It didn’t matter who I was meeting or where they came from, 99% of the time, they’d never heard of the place.